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to explore the report",{"id":182,"typograpy":183,"content":184},155,"typography","\u003Cp class=\"eyebrow\">MAI Institute report \u003Ci aria-hidden=\"true\">\u003C/i> Launch 27.10.2026\u003C/p>\u003Ch1 id=\"hero-title\">Logistics\u003Cbr>\u003Cem>That Sells\u003C/em>\u003C/h1>\u003Cp class=\"lp-hero-sub\">How delivery options and quality determine e-commerce customers’ purchasing decisions\u003C/p>\u003Cdiv class=\"lp-hero-prelaunch\">\n            \u003Cstrong>Get the report before its official release!\u003C/strong>\n            \u003Cspan>The official launch is on 27 October, but you can read the report earlier.\u003C/span>\n          \u003C/div>\u003Csmall class=\"lp-hero-small\">Register now. We will send the report on 26 October.\u003C/small>",{"id":186,"documentId":187,"name":188,"alternativeText":189,"caption":21,"focalPoint":21,"width":190,"height":191,"formats":192,"hash":227,"ext":194,"mime":197,"size":228,"url":229,"previewUrl":21,"provider":123,"provider_metadata":21,"folderPath":124,"createdAt":230,"updatedAt":231,"publishedAt":230,"locale":21},59,"yr6v1n4ahl6bi73ntt6inrp2","landing-lp-hero.jpeg","Klientka e-commerce odbierająca przesyłkę",1052,1492,{"large":193,"small":203,"medium":211,"thumbnail":219},{"ext":194,"url":195,"hash":196,"mime":197,"name":198,"path":21,"size":199,"width":200,"height":201,"sizeInBytes":202},".jpeg","/uploads/large_landing_lp_hero_02322e1153.jpeg","large_landing_lp_hero_02322e1153","image/jpeg","large_landing-lp-hero.jpeg",60.44,705,1000,60442,{"ext":194,"url":204,"hash":205,"mime":197,"name":206,"path":21,"size":207,"width":208,"height":209,"sizeInBytes":210},"/uploads/small_landing_lp_hero_02322e1153.jpeg","small_landing_lp_hero_02322e1153","small_landing-lp-hero.jpeg",21.19,353,500,21190,{"ext":194,"url":212,"hash":213,"mime":197,"name":214,"path":21,"size":215,"width":216,"height":217,"sizeInBytes":218},"/uploads/medium_landing_lp_hero_02322e1153.jpeg","medium_landing_lp_hero_02322e1153","medium_landing-lp-hero.jpeg",38.38,529,750,38380,{"ext":194,"url":220,"hash":221,"mime":197,"name":222,"path":21,"size":223,"width":224,"height":225,"sizeInBytes":226},"/uploads/thumbnail_landing_lp_hero_02322e1153.jpeg","thumbnail_landing_lp_hero_02322e1153","thumbnail_landing-lp-hero.jpeg",3.45,110,156,3453,"landing_lp_hero_02322e1153",106.52,"/uploads/landing_lp_hero_02322e1153.jpeg","2026-10-16T00:43:36.336Z","2026-10-19T00:14:57.569Z",{"id":233,"label":234,"href":113},79,"I want the report before its release",[236,240],{"id":237,"value":238,"label":239},7,"01","Delivery",{"id":241,"value":242,"label":243},8,"26.10","Early access",[],[],[],[],[],[],[],[],[],[],{"id":255,"title":152,"typography":256,"section":257,"navigation":321,"cookieInfo":322,"popUp":323,"article":324,"aside":325,"block":326,"footer":327,"componentKey":152},166,[],[258],{"id":259,"anchorId":260,"attributes":261,"components":267},107,"raport",[262],{"id":263,"container":161,"margin":264,"padding":265,"background":266},75,[],[],[],[268],{"id":269,"title":270,"attributes":271,"typography":272,"heroMaiInst":273,"columnsMaiInst":274,"formMaiInst":275,"formLp":276,"eventMaiInst":277,"ctaMaiInst":278,"sliderMaiInst":279,"heroLp":280,"statsLp":281,"partnersLp":282,"block":283,"componentKey":270},142,"block",[],[],[],[],[],[],[],[],[],[],[],[],[284],{"id":285,"attributes":286,"components":287},16,[],[288,304],{"id":289,"title":183,"attributes":290,"typography":291,"heroMaiInst":294,"columnsMaiInst":295,"formMaiInst":296,"formLp":297,"eventMaiInst":298,"ctaMaiInst":299,"sliderMaiInst":300,"heroLp":301,"statsLp":302,"partnersLp":303,"componentKey":183},42,[],[292],{"id":225,"typograpy":183,"content":293},"\u003Cp class=\"lp-editorial-kicker\">Why this report?\u003C/p>\u003Ch2 id=\"report-title\">Does logistics really affect sales?\u003C/h2>",[],[],[],[],[],[],[],[],[],[],{"id":305,"title":183,"attributes":306,"typography":307,"heroMaiInst":311,"columnsMaiInst":312,"formMaiInst":313,"formLp":314,"eventMaiInst":315,"ctaMaiInst":316,"sliderMaiInst":317,"heroLp":318,"statsLp":319,"partnersLp":320,"componentKey":183},43,[],[308],{"id":309,"typograpy":183,"content":310},157,"\n          \u003Cp class=\"lp-editorial-lead\">Can the delivery method determine whether a customer completes a purchase? And can the quality of returns service determine whether they come back?\u003C/p>\n          \u003Cp>E-commerce logistics is no longer simply about moving a parcel from A to B. Today it affects purchasing decisions, customer experience, trust in a brand and willingness to buy again.\u003C/p>\n          \u003Cp>In MAI Institute’s latest report, we examine what consumers really expect from delivery, how the last-mile market is changing, and how data, artificial intelligence and optimisation help companies keep their promises to customers.\u003C/p>\n        ",[],[],[],[],[],[],[],[],[],[],[],[],[],[],[],[],[],{"id":329,"title":152,"typography":330,"section":331,"navigation":381,"cookieInfo":382,"popUp":383,"article":384,"aside":385,"block":386,"footer":387,"componentKey":152},170,[],[332],{"id":333,"anchorId":334,"attributes":335,"components":341},111,"liczby",[336],{"id":337,"container":161,"margin":338,"padding":339,"background":340},76,[],[],[],[342],{"id":343,"title":344,"attributes":345,"typography":346,"heroMaiInst":347,"columnsMaiInst":348,"formMaiInst":349,"formLp":350,"eventMaiInst":351,"ctaMaiInst":352,"sliderMaiInst":353,"heroLp":354,"statsLp":355,"partnersLp":379,"block":380,"componentKey":344},146,"statsLp",[],[],[],[],[],[],[],[],[],[],[356],{"id":129,"typography":357,"stats":360,"note":376},{"id":358,"typograpy":183,"content":359},158,"\u003Cp class=\"lp-stats-kicker\">A data-driven perspective\u003C/p>\u003Ch2 id=\"stats-title\">Numbers that change the way we see\u003Cbr>e-commerce logistics\u003C/h2>",[361,366,371],{"id":362,"value":363,"percentage":364,"description":365},10,"70.1%",70.1,"of consumers say that a simple and convenient returns process affects their choice of store.",{"id":367,"value":368,"percentage":369,"description":370},11,"57.2%",57.2,"of respondents reach a parcel collection point on foot.",{"id":372,"value":373,"percentage":374,"description":375},12,"80.3%",80.3,"of consumers say they would buy again after a positive returns experience.",{"id":377,"typograpy":183,"content":378},168,"\u003Cp class=\"stats-note\">These are just some of the figures cited in the report \u003Ci>Logistics That Sells.\u003C/i>\u003C/p>",[],[],[],[],[],[],[],[],[],{"id":389,"title":152,"typography":390,"section":391,"navigation":523,"cookieInfo":524,"popUp":525,"article":526,"aside":527,"block":528,"footer":529,"componentKey":152},167,[],[392],{"id":393,"anchorId":21,"attributes":394,"components":400},108,[395],{"id":396,"container":161,"margin":397,"padding":398,"background":399},77,[],[],[],[401,419],{"id":402,"title":183,"attributes":403,"typography":404,"heroMaiInst":408,"columnsMaiInst":409,"formMaiInst":410,"formLp":411,"eventMaiInst":412,"ctaMaiInst":413,"sliderMaiInst":414,"heroLp":415,"statsLp":416,"partnersLp":417,"block":418,"componentKey":183},141,[],[405],{"id":406,"typograpy":183,"content":407},159,"\u003Cp class=\"lp-chapters-kicker\">Inside the report\u003C/p>\u003Ch2 id=\"chapters-title\">What will you find\u003Cbr>in the report?\u003C/h2>\u003Cp class=\"lp-chapters-description\">Five areas that show how logistics can genuinely drive sales and loyalty.\u003C/p>",[],[],[],[],[],[],[],[],[],[],[],{"id":420,"title":270,"attributes":421,"typography":422,"heroMaiInst":423,"columnsMaiInst":424,"formMaiInst":425,"formLp":426,"eventMaiInst":427,"ctaMaiInst":428,"sliderMaiInst":429,"heroLp":430,"statsLp":431,"partnersLp":432,"block":433,"componentKey":270},143,[],[],[],[],[],[],[],[],[],[],[],[],[434],{"id":435,"attributes":436,"components":437},17,[],[438,455,472,489,506],{"id":439,"title":183,"attributes":440,"typography":441,"heroMaiInst":445,"columnsMaiInst":446,"formMaiInst":447,"formLp":448,"eventMaiInst":449,"ctaMaiInst":450,"sliderMaiInst":451,"heroLp":452,"statsLp":453,"partnersLp":454,"componentKey":183},44,[],[442],{"id":443,"typograpy":183,"content":444},160,"\u003Ch3>Delivery that affects sales\u003C/h3>\u003Cp>Why can having the right delivery options matter as much as the price of a product? How does the growth of parcel lockers and collection points change customer expectations?\u003C/p>",[],[],[],[],[],[],[],[],[],[],{"id":456,"title":183,"attributes":457,"typography":458,"heroMaiInst":462,"columnsMaiInst":463,"formMaiInst":464,"formLp":465,"eventMaiInst":466,"ctaMaiInst":467,"sliderMaiInst":468,"heroLp":469,"statsLp":470,"partnersLp":471,"componentKey":183},45,[],[459],{"id":460,"typograpy":183,"content":461},161,"\u003Ch3>The customer who wants choice\u003C/h3>\u003Cp>Do consumers really value speed above all else? Or are convenience, predictability and the ability to fit delivery into daily life more important?\u003C/p>",[],[],[],[],[],[],[],[],[],[],{"id":473,"title":183,"attributes":474,"typography":475,"heroMaiInst":479,"columnsMaiInst":480,"formMaiInst":481,"formLp":482,"eventMaiInst":483,"ctaMaiInst":484,"sliderMaiInst":485,"heroLp":486,"statsLp":487,"partnersLp":488,"componentKey":183},46,[],[476],{"id":477,"typograpy":183,"content":478},162,"\u003Ch3>Technology the customer does not see\u003C/h3>\u003Cp>How do data, AI, system integration and process optimisation affect punctuality, service quality and the delivery of promises made during shopping?\u003C/p>",[],[],[],[],[],[],[],[],[],[],{"id":490,"title":183,"attributes":491,"typography":492,"heroMaiInst":496,"columnsMaiInst":497,"formMaiInst":498,"formLp":499,"eventMaiInst":500,"ctaMaiInst":501,"sliderMaiInst":502,"heroLp":503,"statsLp":504,"partnersLp":505,"componentKey":183},47,[],[493],{"id":494,"typograpy":183,"content":495},163,"\u003Ch3>Returns that can build loyalty\u003C/h3>\u003Cp>What happens to a product after it is returned? Why can transparency in the return and refund process determine future purchases?\u003C/p>",[],[],[],[],[],[],[],[],[],[],{"id":507,"title":183,"attributes":508,"typography":509,"heroMaiInst":513,"columnsMaiInst":514,"formMaiInst":515,"formLp":516,"eventMaiInst":517,"ctaMaiInst":518,"sliderMaiInst":519,"heroLp":520,"statsLp":521,"partnersLp":522,"componentKey":183},48,[],[510],{"id":511,"typograpy":183,"content":512},164,"\u003Ch3>Conclusions and recommendations for businesses\u003C/h3>\u003Cp>What steps can make logistics more than an operating cost and enable it to support sales and customer experience?\u003C/p>",[],[],[],[],[],[],[],[],[],[],[],[],[],[],[],[],[],{"id":377,"title":152,"typography":531,"section":532,"navigation":592,"cookieInfo":593,"popUp":594,"article":595,"aside":596,"block":597,"footer":598,"componentKey":152},[],[533],{"id":534,"anchorId":21,"attributes":535,"components":540},109,[536],{"id":40,"container":161,"margin":537,"padding":538,"background":539},[],[],[],[541],{"id":542,"title":270,"attributes":543,"typography":544,"heroMaiInst":545,"columnsMaiInst":546,"formMaiInst":547,"formLp":548,"eventMaiInst":549,"ctaMaiInst":550,"sliderMaiInst":551,"heroLp":552,"statsLp":553,"partnersLp":554,"block":555,"componentKey":270},144,[],[],[],[],[],[],[],[],[],[],[],[],[556],{"id":557,"attributes":558,"components":559},18,[],[560,576],{"id":561,"title":183,"attributes":562,"typography":563,"heroMaiInst":566,"columnsMaiInst":567,"formMaiInst":568,"formLp":569,"eventMaiInst":570,"ctaMaiInst":571,"sliderMaiInst":572,"heroLp":573,"statsLp":574,"partnersLp":575,"componentKey":183},49,[],[564],{"id":94,"typograpy":183,"content":565},"\u003Cp class=\"lp-audience-kicker\">For practitioners and leaders\u003C/p>\u003Ch2 id=\"audience-title\">Who is this report for?\u003C/h2>",[],[],[],[],[],[],[],[],[],[],{"id":577,"title":183,"attributes":578,"typography":579,"heroMaiInst":582,"columnsMaiInst":583,"formMaiInst":584,"formLp":585,"eventMaiInst":586,"ctaMaiInst":587,"sliderMaiInst":588,"heroLp":589,"statsLp":590,"partnersLp":591,"componentKey":183},50,[],[580],{"id":255,"typograpy":183,"content":581},"\u003Cp>E-commerce professionals\u003C/p>\u003Cp>Logistics and courier companies\u003C/p>\u003Cp>Fulfilment operators\u003C/p>\u003Cp>Supply chain managers\u003C/p>\u003Cp>Customer experience experts\u003C/p>\u003Cp>Anyone interested in logistics and purchasing decisions\u003C/p>",[],[],[],[],[],[],[],[],[],[],[],[],[],[],[],[],[],{"id":600,"title":152,"typography":601,"section":602,"navigation":693,"cookieInfo":694,"popUp":695,"article":696,"aside":697,"block":698,"footer":699,"componentKey":152},171,[],[603],{"id":604,"anchorId":605,"attributes":606,"components":618},112,"formularz",[607],{"id":608,"container":161,"margin":609,"padding":610,"background":613},80,[],[611],{"id":577,"left":21,"top":612,"right":21,"bottom":612},"120",[614],{"id":54,"color":615,"top_left_corner":616,"top_right_corner":616,"bottom_left_corner":616,"bottom_right_corner":616,"opacity":617,"radiusTopLeft":21,"radiusTopRight":21,"radiusBottomRight":21,"radiusBottomLeft":21,"imageORvideo":21},"#f05263",false,100,[619],{"id":620,"title":621,"attributes":622,"typography":623,"heroMaiInst":624,"columnsMaiInst":625,"formMaiInst":626,"formLp":627,"eventMaiInst":686,"ctaMaiInst":687,"sliderMaiInst":688,"heroLp":689,"statsLp":690,"partnersLp":691,"block":692,"componentKey":621},147,"formLp",[],[],[],[],[],[628],{"id":133,"typographyPosition":629,"form":630,"typography":683},"left",{"documentId":631,"locale":42,"messageSent":632,"messageNotSent":633,"sendButton":634,"heading":21,"legalNotice":635,"inputs":637,"downloadFile":21},"ehfchogic95y75oz0jjc3yg9","Thank you for registering! Your registration has been successfully saved. You will receive the report “Logistics That Sells” at your e-mail address on 26 October 2026.","The registration could not be sent. Please try again later.","Register for the report",{"content":636},"\u003Cp class=\"legal\">The data controller is MAI Institute sp. z o.o. Details are in the \u003Ca href=\"/legal/privacy-en.html\" data-legal=\"privacy\">privacy policy\u003C/a> and \u003Ca href=\"/legal/terms-en.html\" data-legal=\"terms\">terms for providing the report\u003C/a>.\u003C/p>",[638,645,649,653,657,662,666,672,677],{"name":639,"inputType":640,"label":641,"placeholder":21,"required":114,"messageRequired":642,"messageEmail":21,"link":21,"linkUrl":21,"noteAfter":21,"width":643,"selectValues":644},"firstName","text","First name","Complete this field.","medium",[],{"name":646,"inputType":640,"label":647,"placeholder":21,"required":114,"messageRequired":642,"messageEmail":21,"link":21,"linkUrl":21,"noteAfter":21,"width":643,"selectValues":648},"lastName","Last name",[],{"name":650,"inputType":640,"label":651,"placeholder":21,"required":114,"messageRequired":642,"messageEmail":21,"link":21,"linkUrl":21,"noteAfter":21,"width":643,"selectValues":652},"company","Company name",[],{"name":654,"inputType":640,"label":655,"placeholder":21,"required":114,"messageRequired":642,"messageEmail":21,"link":21,"linkUrl":21,"noteAfter":21,"width":643,"selectValues":656},"role","Job title",[],{"name":658,"inputType":658,"label":659,"placeholder":21,"required":114,"messageRequired":642,"messageEmail":660,"link":21,"linkUrl":21,"noteAfter":21,"width":643,"selectValues":661},"email","E-mail address","Enter a valid e-mail address, for example name@company.com.",[],{"name":663,"inputType":640,"label":664,"placeholder":21,"required":114,"messageRequired":642,"messageEmail":21,"link":21,"linkUrl":21,"noteAfter":21,"width":643,"selectValues":665},"phone","Phone number",[],{"name":667,"inputType":668,"label":669,"placeholder":21,"required":616,"messageRequired":21,"messageEmail":21,"link":21,"linkUrl":21,"noteAfter":21,"width":670,"selectValues":671},"maiConsent","checkbox","I consent to receiving electronic commercial and marketing information from MAI Institute sp. z o.o. at the e-mail address provided, concerning its reports, research, webinars, conferences, training and other MAI Institute initiatives.","long",[],{"name":673,"inputType":668,"label":674,"placeholder":21,"required":616,"messageRequired":21,"messageEmail":21,"link":21,"linkUrl":21,"noteAfter":675,"width":670,"selectValues":676},"partnersConsent","I consent to MAI Institute sp. z o.o. sharing my personal data with the partners of the report Logistics That Sells (OTIMO; GoMobility Tech; 3LP; Raben; Alsendo; SENTE) so they may conduct their own marketing activities and send me electronic commercial and marketing information.","Both marketing consents are voluntary and do not affect your ability to receive the report.",[],{"name":678,"inputType":668,"label":679,"placeholder":21,"required":114,"messageRequired":642,"messageEmail":21,"link":680,"linkUrl":681,"noteAfter":21,"width":670,"selectValues":682},"termsAccepted","I accept the","terms for providing the 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